Automate. Optimize.

Madison Ave Consulting is a digital consulting agency specializing in the adoption, implementation, and deployment of Cloud-Based business technologies. We leverage a network of world-class experts to provide organizations like yours with an unparalleled level of service, our singular goal to help you achieve all the success you envision.

Our customer-centric team goes above and beyond to ensure that your organization is performing at its peak and prepared for what comes next. As technology continues to evolve at breakneck speed, you need all the support you can get. Our experience, our insight, and our expertise are what sets us apart from the rest. These qualities, paired with our top-tier team, is the winning combination you need to succeed.

Our Team

Giving, learning, and integrity are at the core of everything we do. We are active in our community and committed to giving back. We are open and honest with our clients and strive to learn every day.
Above all, we are passionate about technology and its transformative nature. Where will the journey take you?

Mitch Ebin

Mitch Ebin

Founder, Salesforce Consultant
Saleforce Certified Adminstrator Saleforce Certified Advanced Adminstrator Saleforce Certified Platform APP Builder Saleforce Certified Platform Developer 1 Saleforce Certified Sales Cloud Consultant Saleforce Certified Service Cloud Consultant Saleforce Certified Community Cloud Consultant Saleforce Certified Marketing Cloud Email Specialist Saleforce Certified Pardot Specialist

A native New Yorker and a graduate of Baruch College’s Zicklin School of Business, Mitch advises clients on how to implement technology to optimize their organizations.

Mitch has held senior roles at top Salesforce partners, including Bluewolf/IBM and Litify. During his time at Bluewolf/IBM, he learned best practices from top experts in the field, experiencing firsthand how to scale a consulting practice through quality service. At Litify, he discovered how to navigate the challenges of building and deploying custom Salesforce applications.

Mitch launched Madison Ave Consulting in 2018 to rival the best firms in the business. One hundred percent dedicated to customer success, Mitch and his close-knit team work tirelessly to deliver a service that is number one for performance, results, and value.

In his spare time, Mitch enjoys running, hiking, volunteering, cooking, and playing with his dog.

Adam Pelc

Adam Pelc

Partner, Salesforce Consultant
Saleforce Certified Adminstrator Saleforce Certified Platform APP Builder

Adam began his career in the financial services sector, working closely with top organizations to design, develop, and maintain custom CRM and ERP applications. Once he discovered how Salesforce was dominating the industry, Adam pursued a certification and subsequently launched his consulting career. In 2019, he joined the team at Madison Ave Consulting as a partner and Salesforce consultant.

Adam graduated from the Zicklin School of Business with a Cum Laude Bachelor of Business Administration in Statistics and Quantitative Methods.

In his spare time, Adam enjoys hiking, skiing, audiobooks, and traveling the world.

Ajeet Jain

Ajeet Jain

Technical Architect
Saleforce Certified Adminstrator Saleforce Certified Platform APP Builder Saleforce Certified Platform Developer 1 Saleforce Certified Platform Developer 2 Saleforce Certified Application Architect Saleforce Certified Service Cloud Consultant Saleforce Certified Sharing and Visibility Designer Saleforce Certified Data Architecture and Management Designer

An eight-times certified Salesforce developer, Ajeet helps companies fully leverage the power of technology to help them grow and scale. Prior to joining Madison Ave Consulting, Ajeet was on the Salesforce technical team, where he gained extensive experience working with Apex, Visualforce and Lightning development, web service integrations, and data migration. He holds a Bachelor of Technology in Computer Science from the JECRC College of Engineering.

In his spare time, Ajeet enjoys going to the beach, hiking, and computer game development.

Rachel Barbakoff

Rachel Barbakoff

Engagement Manager

Rachel has spent her entire career engaging with clients. With experience on all sides of the sales cycle, she has direct expertise in Business Development, Account Management, and Customer Success. During the course of her career, she has worked with many diverse global clients, including KetelOne, American Express, CreditSuisse, and NY Life. Rachel provides our clients with exceptional service and unique insight, proving value in every task.

In her spare time, Rachel enjoys cooking, apartment-hunting, going to the park, and spending quality time with friends and family.

Partners

Registered Salesforce Partner
AppExchange Salesforce Partner
Pledge 1% Salesforce Partner Ally
Docu Sign
Nintex
Conga

Services

Salesforce Implementation

Salesforce Implementation

Kickstart your Salesforce strategy with our turnkey Salesforce implementation services. Guided by goals, milestones, and timelines, our implementations are always delivered on time and on budget. Simply put, we know Salesforce, and we’ll work closely with you to design custom solutions geared specifically to your needs.

Admin on Demand

Admin on Demand

Our team includes a dedicated Certified Salesforce Advanced Administrator to help manage the day-to-day use of your Salesforce CRM. Get the most out of your Salesforce features, capabilities, and modules, including fields/layouts, users, reporting, process automation, data maintenance, security, and third-party applications.

Marketing Automation

Marketing Automation

The Madison Ave team provides expert guidance and expertise in today’s marketing technology, helping you gain ground and optimize processes along the way. Core products in our service offering include Marketing Cloud, Pardot, Hubspot, Marketo, Eloqua, and Google Analytics.

Salesforce Application Development

Salesforce Application Development

We provide expert guidance in custom application development and managed software packages. Over the years, we have helped clients across a multitude of industries develop and distribute superior cloud applications built on the Salesforce Lightning platform.

Data and Integration

Data and Integration

We firmly believe that clean data is happy data. Expertly managed, fully integrated data allows you to make real-time, data-driven decisions that support your company’s growth. Our services include data migration, cleansing, maintenance, ETL, and custom analytics/reporting.

Salesforce Lightning Migration

Salesforce Lightning Migration

We design, support, and manage seamless transitions to Salesforce Lightning. Our extensive experience migrating clients from Classic to Lightning ensures that your operations don’t miss a beat. As a result, you can be confident that your organization is utilizing Salesforce Lightning to its maximum capacity.