Automate. Optimize.
Madison Ave Consulting is a digital consulting agency specializing in the adoption, implementation, and deployment of Cloud-Based business technologies. We leverage a network of world-class experts to provide organizations like yours with an unparalleled level of service, our singular goal to help you achieve all the success you envision.
Our customer-centric team goes above and beyond to ensure that your organization is performing at its peak and prepared for what comes next. As technology continues to evolve at breakneck speed, you need all the support you can get. Our experience, our insight, and our expertise are what sets us apart from the rest. These qualities, paired with our top-tier team, is the winning combination you need to succeed.
Our Team
Giving, learning, and integrity are at the core of everything we do. We are active in our community and committed to giving back. We are open and honest with our clients and strive to learn every day.
Above all, we are passionate about technology and its transformative nature. Where will the journey take you?
Mitch Ebin
Founder, Salesforce Consultant
A native New Yorker and a graduate of Baruch College’s Zicklin School of Business, Mitch advises clients on how to implement technology to optimize their organizations.
Mitch has held senior roles at top Salesforce partners, including Bluewolf/IBM and Litify. During his time at Bluewolf/IBM, he learned best practices from top experts in the field, experiencing firsthand how to scale a consulting practice through quality service. At Litify, he discovered how to navigate the challenges of building and deploying custom Salesforce applications.
Mitch launched Madison Ave Consulting in 2018 to rival the best firms in the business. One hundred percent dedicated to customer success, Mitch and his close-knit team work tirelessly to deliver a service that is number one for performance, results, and value.
In his spare time, Mitch enjoys running, hiking, volunteering, cooking, and playing with his dog.
Adam Pelc
Partner, Salesforce Consultant Adam began his career in the financial services sector, working closely with top organizations to design, develop, and maintain custom CRM and ERP applications. Once he discovered how Salesforce was dominating the industry, Adam pursued a certification and subsequently launched his consulting career. In 2019, he joined the team at Madison Ave Consulting as a partner and Salesforce consultant.
Adam graduated from the Zicklin School of Business with a Cum Laude Bachelor of Business Administration in Statistics and Quantitative Methods.
In his spare time, Adam enjoys hiking, skiing, audiobooks, and traveling the world.
Ajeet Jain
Technical Architect 
An eight-times certified Salesforce developer, Ajeet helps companies fully leverage the power of technology to help them grow and scale. Prior to joining Madison Ave Consulting, Ajeet was on the Salesforce technical team, where he gained extensive experience working with Apex, Visualforce and Lightning development, web service integrations, and data migration. He holds a Bachelor of Technology in Computer Science from the JECRC College of Engineering.
In his spare time, Ajeet enjoys going to the beach, hiking, and computer game development.
Rachel Barbakoff
Engagement ManagerRachel has spent her entire career engaging with clients. With experience on all sides of the sales cycle, she has direct expertise in Business Development, Account Management, and Customer Success. During the course of her career, she has worked with many diverse global clients, including KetelOne, American Express, CreditSuisse, and NY Life. Rachel provides our clients with exceptional service and unique insight, proving value in every task.
In her spare time, Rachel enjoys cooking, apartment-hunting, going to the park, and spending quality time with friends and family.
